4 Jobs in Anchorage, AK
Visit Anchorage is Hiring a Digital Marketing Manager Near Anchorage, AK
Digital Marketing Manager
This full time position works under the direct supervision of the VP of Communications of Visit Anchorage to develop, execute, and manage in-state strategic marketing plans, programs, and initiatives including production, development, and branding in all platforms. Maintenance of the anchorage.net event calendar, job postings and answer traveler questions posed via Visit Anchorage online forms, email, social media, and other travel-related forums.
Responsibilities
Research technology, including database marketing to promote Anchorage to Alaska residents.
Collaborate in the production of creative content for in-state ad campaigns.
Maintain the brand’s voice and guide visitor engagement through external communications with leisure audiences while responding to inquiries from local residents and potential visitors coming in via anchorage.net
Develop annual advertising campaigns statewide including creative input, image, brand, tracking, ROI, and conversion rates
Research advertising placements & execute cost-effective media buys
Monitor and measure performance of marketing program and projects
Work with IT dept to enhance Simpleview database capabilities to find new ways to optimize Web integration to create efficiency and improve customer service
Required Education/Experience/Skills
- 4-year college degree in marketing, public relations, journalism, communications, or website management (or equivalent combination of education & experience)
- At least 3 years of relevant tourism, public relations, journalism, or digital marketing experience
- Proven experience with vendor management, public relations writing and editing in AP style
Applications will be reviewed on a rolling basis, with first review of interested applicants expected in mid May. To apply, please submit a cover letter and resume to nanderson@anchorage.net
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Parental leave
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: In person
Job Summary
Full Time
$119k-157k (estimate)
04/11/2024
08/08/2024
The job skills required for Digital Marketing Manager include Digital Marketing, Advertising, Initiative, Public Relations, Customer Service, etc. Having related job skills and expertise will give you an advantage when applying to be a Digital Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Digital Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Digital Marketing Manager positions, which can be used as a reference in future career path planning. As a Digital Marketing Manager, it can be promoted into senior positions as a Digital Marketing Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketing Manager. You can explore the career advancement for a Digital Marketing Manager below and select your interested title to get hiring information.
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